We're not exactly sure what it means, but the Super 8 companion website for "Rocket Poppeteers" seems to be on the verge of launching something big...so big that Internet Explorer and Firefox are unable to handle it. In its newest incarnation RocketPoppeteers.com requires either Google Chrome or Safari.
Those of us who signed up to be "Rocket Poppeteers" as part of the viral marketing for JJ Abrams' upcoming Super 8 got an email today thanking us for submitting our application and including a link to a quiz whereby they can get to know us a little better.
The knack that director JJ Abrams has for getting people excited about his films is like nothing we've ever seen before. The man knows his audience and knows exactly how to get them involved. Speaking of which ....
If you're at Comic-Con this weekend, one thing to keep your eyes peeled for is a Rocket Poppeteers truck. It's not just a refreshing snack, but also a well-disguised promotional stunt for next summer's Super 8!
Remember back in mid-May when we told you about a mail-in "Rocket Poppeteers" coupon that was somehow tied in to JJ Abrams' upcoming feature Super 8? Well, those who sent it in were rewarded this week with something pretty cool ... yet mysterious.
Much as he did with Cloverfield, JJ Abrams is embracing viral marketing for his latest feature, Super 8, with a vengeance. Lucky for us there are guys out there online who are willing and able to devote hours of their time figuring it all out.