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Universal Signs Three-Year First-Look Deal with Producer Jason Blum

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Deadline

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http://www.deadline.com/2011/06/universal-in-first-look-deal-with-paranormal-activity-and-insidious-producer-jason-blum/

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Hoping to capitalize on the low-budget/high-gross success Jason Blum has had with such genre fare as Paranormal Activity and Insidious, Universal Pictures has signed the prolific producer to a three-year first-look deal. This amounts to an aggressive move into the low-budget arena for Universal, which is known for spending generously on its slates.

Universal Signs Three-Year First-Look Deal with Producer Jason BlumPer Deadline Blum and his Blumhouse Productions have scored big in the horror realm with the original Paranormal Activity, which cost about $15,000 and grossed $193 million; its first sequel cost $3 million and grossed $177 million worldwide. Insidious cost $1.5 million and grossed $81 million worldwide and is still rolling out.

Upcoming he has the latest installment of the fright franchise Amityville Horror: The Lost Tapes for Dimension Films, the Barry Levinson-directed eco-horror film The Bay, “The River” TV series for ABC, the Oren Peli-directed Area 51 for Paramount Pictures, as well as The Lords of Salem with Rob Zombie directing.

We are certain that Jason will be a significant asset to the Universal family,” said Universal Chairman Adam Fogelson and Co-Chairman Donna Langley in a joint statement. “He brings an ability to attract top talent and a keen eye for producing high-quality, modestly budgeted films that are both cutting-edge and commercial. We know that this deal with Blumhouse will equal much shared success.

Said Blum: “I’m thrilled by the opportunity to collaborate with Adam, Donna, and the entire Universal team. I could not ask for a better home for Blumhouse Productions, and I look forward to the slate of films we will create together over the coming years.

Good news indeed for horror fans. Look for announcements on upcoming Blumhouse/Universal projects soon!

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Debi Moore

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