20th Century Fox Commits to Making April 26th National Alien Day!
Jonathan Barkan
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Okay, so maybe they’re not pushing for it to become a national holiday, but they ARE committing themselves to yet another year of Alien Day, which will take place on April 26th. Get it? It’s a nod to LV-426, the planet from Alien. Wink wink, nudge nudge.
Anyways, this year they’re doing Alien Day as a way of hyping up the forthcoming release of Alien: Covenant, Ridley Scott’s sequel to Prometheus. To celebrate the May 19th release date of the upcoming sci-fi/horror film, 20th Century Fox has teamed up with multiple brands and outlets for some exciting opportunities for fans. These include Dark Horse Comics, Audible, Titan, NECA, Hallmark, PPW Toys, Cool Props, Funko, BoxLunch, FYE/TWE, Books-A-Million, and Spencer’s Gifts, as well as more that are yet-to-be-announced, each of whom will have something special to offer during this “holiday.”
Here are some of the activities that will take place on April 26th:
ALIEN DAY livestreaming event at Fox Studios in Los Angeles: Beginning at 10 a.m. PDT on all ALIEN social channels and on the newly launched ALIEN Universe Hub (www.AlienUniverse.com), fans can interact with the cast via a question and answer session as well as view multiple behind-the-scenes segments highlighting the making of ALIEN: COVENANT.
Global One-Night Screening Event – Screenings of Ridley Scott’s original 1979 ALIEN starring Sigourney Weaver and his 2012 follow-up PROMETHEUS will be held across the globe on ALIEN DAY. At participating RPX Regal Cinema U.S. theaters and worldwide partners, fans can watch these sci-fi thrillers and be treated with exclusive content from ALIEN: COVENANT and a one-of-a-kind commemorative item. Participating locations will be listed on www.AlienUniverse.com.
The “MU/TH/UR of all ALIEN Trivia Challenges”: Returning for only 24 hours on www.AlienUniverse.com, Fox will unveil a new quiz every 4 hours and 26 minutes. Fans will answer a series of rapid-fire questions for a chance to win a VIP trip to Ridley Scott’s upcoming Imprint Ceremony at TCL Chinese Theatre in Hollywood and incredible prizes.
Fan Art Contest: Submissions for a Fan Art Contest are now open at www.AlienUniverse.com. The chosen artwork will be transformed into a limited edition t-shirt premium available with the purchase of the ALIEN: COVENANT Blu-Ray and 4K Ultra HD, exclusively at Wal-Mart stores and Walmart.com. Pre Order will start on May 19.
Additionally, on April 18th there will be a new Blu-ray of the complete Alien universe which will include four limited-edition Mondo movie poster cards. This will only be available at Walmart (in-store and online).
One of the coolest hints is that Madame Tussaud’s will have “…a terrifying arrival at one of their iconic locations this summer.”
If you want to get in on the action and start hyping up April 26th’s Alien Day, you can join in with the #ALIENDAY conversation on Twitter, Instagram, and Facebook.
Michael Fassbender, Katherine Waterston, Billy Crudup, Danny McBride, Demián Bichir, Carmen Ejogo, Amy Seimetz, Jussie Smollett, Callie Hernandez, Nathaniel Dean, Alexander England, and Benjamin Rigby star in Alien: Covenant. Ridley Scott directed the film, which was written by John Logan and Dante Harper based on a story by Jack Paglen and Michael Green.
Look for Alien: Covenant everywhere on May 19th.
Related Story: SXSW 2017: Ridley Scott, Katherine Waterston, and Danny McBride Talk Alien: Covenant
Synopsis:
Ridley Scott returns to the universe he created, with ALIEN: COVENANT, a new chapter in his groundbreaking ALIEN franchise. The crew of the colony ship Covenant, bound for a remote planet on the far side of the galaxy, discovers what they think is an uncharted paradise but is actually a dark, dangerous world. When they uncover a threat beyond their imagination, they must attempt a harrowing escape.
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