Take This Sequel to Take This Lollipop
Steve Barton
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CNN
http://www.cnn.com/2012/08/16/tech/take-this-lollipop-sequel/index.html
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Anyone who has seen the Emmy-winning short film Take This Lollipop knows what an absolutely unique and downright chilling piece of interactive filmmaking it is. We knew it wouldn’t be long until word of a sequel broke.
According to CNN, filmmaker/creator Jason Zada hopes to launch Take This Lollipop 2 by Halloween. “The people were such a huge part of making the first one so successful — there was really nothing else that made it successful other than people talking about it and people writing about it,” said Zada.
“We want to take it a step further,” Zada continued. “We think there’s an interesting story we’re developing that, if you spoiled some of the details, would spoil some of the experience.”
“It changed my career,” said star Bill Oberst, Jr. “I’m doing feature after feature. I’m doing four in a row right now, and that’s all because of the reaction to ‘Lollipop’.”
The personalized, interactive video took the Web by storm last Halloween. In it, Oberst plays a disturbed-looking stalker who paws through Facebook photos and other information the viewer provides before jumping in a car and driving in a twisted rage toward the address that the user has posted right there on the Internet for anyone to see.
The video has already been “liked” on Facebook more than 13.9 million times. Director Zada says it’s been watched more than 100 million times total, and its 10 million likes in less than a month made it the fastest-spreading app in Facebook’s history, according to Mashable. No word yet if Oberst will be back for Round 2, but it certainly wouldn’t be the same without him.
For those of you who have yet to see this project, we won’t spoil anything for you. Just go to TakeThisLollipop.com and enjoy the award-winning madness!
Stay tuned for more as it comes.
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