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Heartless Comes to Your Home in Whatever Way You Want





Here's the smallest window between a theatrical exhibition and a home video release that I've ever heard of. Heartless, starring Jim Sturgess, will be hitting UK theaters on May 21, followed by a immediate boot to video on May 24. Read on for the skinny.

Screen Daily says that UK distributor Lionsgate will simultaneously release Philip Ridley’s psychological thriller Heartless on DVD, blu-ray, video on demand and download on May 24, three days after its theatrical release.

Lionsgate UK CEO Zygi Kamasa said: “We are very excited to provide consumers with the choice to watch Heartless in the format they choose.”

This is an interesting bit of news, don't you think? I know that smaller indie films have been adapting a similar strategy for years now, but you have to wonder if Lionsgate might think of following suit here in the states at some point.

Heartless Comes to Your Home in Whatever Way You Want

- MattFini

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