Guillermo del Toro’s second Hellboy flick looks to really top the first, even in the realm of viral marketing. It’s all the rage today you know, and since we’ve got a while until the film’s July 11th release date, the following piece may prove quite interesting.
If you happened to check out the full theatrical trailer for Hellboy II: The Golden Army (““>New Hellboy 2 Stills & HD Trailer” – April 2008), you probably caught the URL given out therein. If you headed to the site called Join HETFET, there wasn’t a whole lot going on, but this message awaits visitors:
An abomination has been done, The wheels of motion have spun, A quarter moon past, Time hath gone fast, Our countdown has begun.
What does it mean? We’ve got over two months to find out.
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