Some quick distro news is coming in late in the day as Image Entertainment has nabbed North American rights to The Houses October Built and plans to release the thriller simultaneously in theaters and on video-on-demand.
From the Press Release:
Image Entertainment, an RLJ Entertainment brand, has acquired the North American rights to the haunted house thriller THE HOUSES OCTOBER BUILT, produced by Steven Schneider (Insidious, Paranormal Activity) and Zack Andrews.
The film is directed by Bobby Roe and stars Brandy Schaefer, Zack Andrews, Bobby Roe, Mikey Roe, and Jeff Larson. The deal was announced by Image Entertainment’s SVP of Acquisitions, Mark Ward.
“THE HOUSES OCTOBER BUILT is an instant Halloween classic,” said Ward. “This is a film that audiences will seek out year after year – and will be just as terrified each time they watch it.”
THE HOUSES OCTOBER BUILT takes you where no other Halloween film has gone before. Beneath the fake blood and cheap masks of countless haunted house attractions across the country, there are whispers of truly terrifying alternatives. Looking to find an authentic, blood-curdling good fright for Halloween, five friends set off on a road trip in an RV to track down these underground Haunts. Just when their search seems to reach a dead end, strange and disturbing things start happening, and it becomes clear that the Haunt has come to them!
“We found out that over 75 million people go to Halloween Haunts each year,” said writer/director Bobby Roe, “but out of all the horror films out there, no one has touched on these places. It’s untapped. So we decided to tell a story centered around the holiday and set it in the world of Halloween Haunted Houses.”
The Houses October Built will premiere in October in ten markets, including New York and Los Angeles.
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