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FX Renews American Horror Story for a Third Chapter; Jessica Lange and Others Returning

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FX Renews American Horror Story for a Third Chapter; Jessica Lange and Others ReturningGood news for fans of “American Horror Story” on FX: The network has picked up the Ryan Murphy/Brad Falchuk series for a third season, and as we saw for Chapter 2, “Asylum,” many of the cast members will be returning for Chapter 3.

From the Press Release:
FX has ordered the next book of the award-winning miniseries “American Horror Story,” picking up 13 hours of a new miniseries from Twentieth Century Fox Television, it was announced by John Landgraf, President and General Manager of FX Networks. Production of the untitled “AHS” will begin next summer and premiere in the fall of 2013.

“American Horror Story: Asylum,” the latest hit in the “American Horror Story” saga, wraps up its run on Wednesday, January 23, 2013, at 10 PM E/P. Last night’s episode (11/14/12) of “Asylum” topped all broadcast networks in the 10 PM time period in delivery of Adults 18-34 (2.1), Women 18-34 (2.4) and Men 18-34 (1.7). “Asylum” also ranked #3 among Adults 18-34 in primetime versus all broadcast programs behind “Modern Family” (3.3) and “The X Factor” (2.7). The episode grew +30% versus prior week in Adults 18-34, driven by a +45% gain among Women 18-34, and it also posted a +9% increase in Adults 18-49 (Live+Same Day ratings, Fast Nationals, subject to change).

“With ‘American Horror Story: Asylum,’ Ryan and Brad have raised the bar in every way from ‘Murder House,’ the first ‘American Horror Story’ miniseries,” said Landgraf. “And their original idea—the notion of doing an anthological series of miniseries with a repertory cast—has proven groundbreaking, wildly successful and will prove to be trendsetting. We can’t wait to see what deviously brilliant ideas they come up with for their third miniseries.”

Co-Creators/Executive Producers Ryan Murphy and Brad Falchuk have not announced the new title or story for the next incarnation of the “American Horror Story” franchise. As was the case with “American Horror Story” and “American Horror Story: Asylum,” many of the actors will return in different roles next year, including star Jessica Lange, who won Golden Globe, Screen Actors Guild and Emmy awards for her portrayal of “Constance Langdon” in “American Horror Story.” Starring as “Sister Jude” in AHS: Asylum, Lange will be moving to the Lead Actress category in the Golden Globe and Emmy awards this year.

“The ‘American Horror Story’ anthology is a labor of love for all of us, and we could not be prouder of the work our brilliant company of actors and everyone on the production team is doing this year,” said Murphy. “To John and our friends at FX and Dana Walden and Gary Newman at 20th, we thank you for your vote of confidence — and to our loyal audience, keep watching!”

Following the success of the inaugural miniseries “American Horror Story,” the award-winning Co-Creator/Executive Producer/Writer/Director Murphy announced that “AHS” would be a new show every year with no relation to any prior version. Each book will feature an entirely different theme, setting and characters, even though many of the actors will return to the program in entirely new roles.

The ratings for “AHS: Asylum” are showing double-digit percentage growth in every demo compared to its predecessor, “American Horror Story,” pacing +19% ahead of prior year in Adults 18-49 (see complete ratings data set at the bottom of this email). On a Live+7 basis, “Asylum” is averaging 5.23 million Total Viewers, 3.88 Million Adults 18-49, and 2.40 million Adults 18-34, which reflect respective gains of +19% in Total Viewers and Adults 18-49 and +22% in Adults 18-34. The program’s highest growth is among Women 18-49 and Men 18-34, each up +24% over prior year.”American Horror Story: Asylum” is delivering one of the highest audience compositions of Adults 18-49 with an average of 74% of its total audience falling within that demo. The median age of the audience for “AHS: Asylum” is 33 years old, and “AHS: Asylum” is one of the top-rated dramas on television in delivery of Adults 18-34 with a 3.54 national rating inclusive of Live+7 viewing. Live+Same Day viewing is up versus prior year, and Live+7 viewing has increased over prior year (+56%) off of a larger base audience.

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