It’s almost time, kids! We’re just weeks away from the extended cut of Paranormal Activity 3 hitting Blu-ray and DVD, and the big question on everyone’s mind is: What’s going to be different? Anyone familiar with last October’s ad campaign knows that there was footage in the TV spots and trailers that did not make it into the theatrical cut so guess what? We’re ready to lift the veil on which excised bit of footage is definitely included in the new unrated version!
Bloody Mary… Bloody Mary… Blood… In anticipation of the Blu-ray and DVD debut of the record-breaking, blockbuster hit Paranormal Activity 3 on January 24th, Paramount Home Entertainment is inviting fans to get into the proper state of mind by daring them to a game of “Bloody Mary.” At the stroke of midnight on Friday, the 13th of January, fans can summon the eerie presence and then post about their experience on the film’s Facebook or Twitter page. Demonstrated to terrifying effect in the film, the game is played by turning off the lights and saying “Bloody Mary” three times into a bathroom mirror.
From the Press Release
The record-breaking franchise that has terrified audiences around the world returns with the scariest story yet as PARANORMAL ACTIVITY 3 debuts on January 24, 2012 from Paramount Home Entertainment in a Blu-ray/DVD combo pack with UltraViolet™ and a Digital Copy.
PARANORMAL ACTIVITY 3 will also be available On Demand. “Terrifying” (Time) with “heart-pounding scares” (BloodyDisgusting.com), PARANORMAL ACTIVITY 3 takes audiences back to where it all began with the masterminds behind the first two films returning to craft a hauntingly chilling follow-up. Directed by Henry Joost and Ariel Schulman, the filmmakers who created the unsettling sensation Catfish, PARANORMAL ACTIVITY 3 achieved the biggest theatrical debut for a horror film ever, ultimately earning more than $200 million worldwide.
Arriving on January 24th, the PARANORMAL ACTIVITY 3 Blu-ray/DVD combo pack includes both the theatrical version of the film and an unrated version with footage not seen in theaters as well as Lost Tapes that reveal more footage not seen in the film. In addition, all Blu-ray and DVD releases available for purchase will be enabled with UltraViolet, a new way to collect, access and enjoy movies. With UltraViolet consumers can easily add movies to their digital collection in the cloud and then stream or download them – safely and securely – to a variety of devices.
And, in a first, all three films in the franchise will be available for Digital Download prior to the Blu-ray/DVD debut. This unique experience, called Paranormal Activity: The Chronology, presents the films in chronological order as a seamless marathon.
PARANORMAL ACTIVITY 3 Blu-ray/DVD Combo Pack:
The PARANORMAL ACTIVITY 3 Blu-ray is presented in 1080p high definition with English 5.1 DTS-HD Master Audio, French 5.1 Dolby Digital, Spanish 5.1 Dolby Digital, Portuguese 5.1 Dolby Digital and English Audio Description with English, English SDH, French, Spanish and Portuguese subtitles. The DVD in the combo pack is presented in widescreen enhanced for 16:9 televisions with English 5.1 Surround and English, French, Spanish and Portuguese subtitles. The digital copy is presented in English.
Blu-ray Special Features
DVD Special Features
A trilogy DVD set will also be available on January 24th exclusively at Walmart, which includes the theatrical and unrated versions of all three films plus all previously released bonus material.
Following the January 24th debut of the Blu-ray/DVD combo pack, the unrated version of PARANORMAL ACTIVITY 3 will be available on a single-disc DVD exclusively at Walmart on February 14th. A single-disc DVD of the theatrical version of the film will also be available nationwide on February 14th.
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