Even though I’ve watched this trailer a few times now, I’m still a bit baffled. It just seems like there are too many variables that could go horribly wrong, and I don’t know about you, but I try my damndest to ignore 99% of all moviegoers – I’m not so sure I want to see them afforded the chance to participate in the movie I’m watching.
At any rate, take a look at this. It’s nothing if not a wildly elaborate gimmick. The evolution of the interactive DVD, I think it sounds a lot better on paper than it will actually play out in a packed movie house.
The first interactive horror movie in the world where the audience is able to communicate with the protagonist. A film controlled by a member of the audience, thus blurring the boundaries between game and film. Language recognition software transforms the participant’s answers via mobile phone into specific instructions. A specially developed software then processes these commands and launches an appropriate follow-up scene. The dialogue between the movie’s main actress and an audience member leads to a different film – and outcome – every time: sometimes with a happy end, sometimes with a more gruesome one. To participate in the adventure, audience members submit their mobile phone numbers to a speed dial code when they buy their tickets. The moment the female protagonist takes out her phone to call someone who might be able to help her, the film’s controlling software contacts one of the submitted mobile phone numbers. Once the viewer picks up, he hears the actress’s voice – who tells him she would be lost without him. He has to help her escape by choosing a path through the old, rundown sanatorium. Furthermore, he also decides whether she should help other victims to flee the scene – and every single choice shapes her fate: it’s a matter of life and death.
So, what do you guys think?
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